Wasbar host “Dinner & Concert” with brand ambassador
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ELLIS - GOOD FOOD MEANS GOOD MOOD
ELLIS: Not just another burger brand! Top Brands aims to grow Ellis, with their menu offering of premium quality burgers and other comfort foods with a creative twist in Belgium, throughout Europe and across the globe.
Ellis is the premium burger restaurant concept with table service, present since 2011 in more than 15 locations in Belgium, the Netherlands and France, where meatlover and veggie lover can enjoy delicious dishes. Ellis refers to the place where the pioneers who left from Europe for America arrived on their crossing. That pioneering role is ingrained in the DNA: a constantly strive to innovate in all areas. As a trendsetter in the premium burger sector,Ellis was the first to launch a full alternative plant-based range. In-house, an innovative cooking platform was developed, allowing to create and serve a wide range of quality dishes.
Ellis are owned by Top Brands, a Belgian restaurant group with over 160 restaurants and experience operating in multiple European countries. Top Brands are a franchise partner for Pizza Hut and Paul Bakery, whilst they own and are looking for franchise partners for WASBAR and Ellis.
Top Brands are an established restaurant operator that are looking for partners to help grow their brands by offering customers Ellis’ famous burgers , internationally.
Country of origin: Belgium
Total stores: 15+
(Across Belgium, Netherlands and France)
Brand Review and Value Proposition:
– “Ellis” refers to the place where the pioneers who left from Europe for America arrived on their crossing.
– High-quality, contemporary meat- and plant-based comfort food in an open and candid atmosphere
Unique in-house developed cooking platform that guarantees quality & flavour, ensures user-friendliness and saves time while maximizing yield
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Ellis history
STORE FORMATS
- Typically a restaurant environment where potential customers gather for lunch, afternoon snacking and dinner
- Preferably characteristic corner building with possibility of terrace
- Surface from 180m² (excl terrace), can be divided over 2 floors with a minimum ground floor of 100 m²
- Sites require extraction and gas supply
FRANCHISE OPPORTUNITY
Franchise Profile
Relevant experience in food service, hospitality or related sectors
Passionate with a service and quality mindset
Strong operational and managerial background with knowledge of the local market and real estate sector
Financial capability to realise ambitious development plan for a specific region or country
Franchisor support
- Provide access to innovations and optimisations in the field of product, systems and marketing
Ensuring brand consistency and identity
Comprehensive training program
Strategic sourcing and business development
Franchise support with site selection and design
Ellis are looking to expand on their currently operated regions – 18 stores France, Netherlands and Belgium.
Top Brands and F&B Connect believe that there is a great opportunity for Ellis to expand globally.
The unique product offering drives opportunities for the brand to succeed in Belgium, Europe and the Rest of the World.