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New franchise agreement for Pret

Pret has announced it has signed a deal with One PM Franchising to expand te brand in the Middle East. The deal will allow Pret to open in new markets such as Kuwait and strengthen its presence with the existing customers.
The move is part of Pret five-year strategy to double the size of its business following the £100M cash injection from JAB and the founder Sinclair Beecham in September 2021. The strategy calls for boosting international development, growing Pret real estate size, further developing the company digital capacity and extending Pret presence in regional towns.

 

Read more on:

https://bakeryinfo.co.uk/retail/pret-set-for-middle-east-expansion-following-franchise-deal/662318.article

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Tags: European Market News
3 years ago

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